Privacy policy
This Privacy Policy explains how Avarth ("we", "us", or "our"), a company based in India, collects, uses, stores, and protects your personal information when you visit our website, purchase our products (including watches sold through our Shopify-powered store), or otherwise interact with us.
We are committed to protecting your privacy and handling your personal data transparently and securely, in accordance with applicable Indian data protection laws, including the Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
1. Information We Collect
We may collect and process the following types of personal information:
a) Information You Provide to Us
● Name
● Email address
● Phone number
● Billing and shipping address
● Payment details (processed securely by third-party payment providers; we do not store full card details)
● Account information (if you create an account)
● Communications with us (emails, messages, customer support enquiries)
b) Information Collected Automatically
When you visit our website, we may automatically collect:
● IP address
● Browser type and version
● Device information
● Pages visited and time spent on our site
● Referring URLs
● Cookies and similar tracking technologies
c) Information from Third Parties
We may also collect information through our e-commerce platform Shopify, including order details, payment status, and shipping information, in accordance with Shopify’s privacy practices.
We may receive limited information from third-party services such as:
● Payment processors
● Delivery and logistics partners
● Analytics and marketing platforms
2. How We Use Your Information
We use your personal information to:
● Process and fulfil orders
● Deliver products and manage returns or repairs
● Communicate with you about your orders, enquiries, or account
● Improve our website, products, and services
● Send marketing communications (only where you have consented or where permitted by law)
● Detect and prevent fraud or misuse of our services
● Comply with legal and regulatory obligations
3. Legal Basis for Processing (India)
We process personal data in accordance with applicable Indian laws and regulations. Personal information is collected and processed only for lawful purposes connected with our business operations, including fulfilling orders, providing customer support, and improving our services.
Where consent is required, we obtain your consent before collecting or using your personal data, and you may withdraw your consent at any time by contacting us.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
● Ensure the website functions properly
● Remember your preferences
● Analyse website traffic and performance
● Support marketing and advertising activities (where applicable)
You can manage or disable cookies through your browser settings. Please note that some website features may not function correctly if cookies are disabled.
5. Sharing Your Information
We do not sell your personal data. We may share your information only with trusted third parties, including:
● Payment processing providers (including those integrated with Shopify)
● Shopify Inc. and its affiliated services, which enable us to operate our online store
● Shipping and logistics partners
● Website hosting and analytics providers
● Professional advisers (legal, accounting, or compliance)
● Authorities or regulators where required by law
All third parties are required to handle your data securely and only for specified purposes.
6. International Data Transfers
As a company based in India serving customers globally, your personal data may be transferred to, stored, or processed in countries outside your country of residence, including India, Canada, the United States, and the European Economic Area, where Shopify or our service providers operate.
If your personal data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards are in place, such as standard contractual clauses or equivalent protections.
7. Data Retention
We retain your personal information only for as long as necessary to:
● Fulfil the purposes outlined in this policy
● Meet legal, accounting, or reporting requirements
When data is no longer required, it is securely deleted or anonymised.
8. Your Rights
Depending on your location, you may have the right to:
● Access your personal data
● Request correction of inaccurate data
● Request deletion of your data
● Object to or restrict processing
● Withdraw consent at any time (where processing is based on consent)
● Request data portability
● Lodge a complaint with a data protection authority
To exercise your rights, please contact us using the details below.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration. However, no online system can be completely secure, and we cannot guarantee absolute security.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites, and we encourage you to review their privacy policies.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
Avarth
Email: sorted@avarth.com
This Privacy Policy is provided for general informational purposes and does not constitute legal advice. You may wish to consult a qualified legal professional to ensure compliance with your specific business and jurisdiction.
